Let’s cut on plastic waste

Web2

If current trends continue, roughly 12 billion metric tonnes of plastic waste will be in l”” andfills or the natural environment by 2050 hence the urgent need to rethink our addiction to plastic.

By WANJIRU KANG’ARA

Plastic is one of the most widely used “” and cheapest materials in the world today. Polyethylene terephthalateplastic is used in soft drinks, juices, water, beer, mouthwash, peanut butter, salad dressing, detergent “” and cleaner containers. DEHP, which is an abbreviation for di(2- ethylhexyl) phthalate, is a chemical that is commonly added to plastics to make them flexible. DEHP is widely in PVC plastics such as footwear, building materials “” and floor coverings.

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Your personal br and strategy in 9 steps

W1

Personal br”” anding takes time, hard work, resilience, character “” and belief in self.

By WANJIRU KANG’ARA

“This is a very complicated world; it’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is. And so we have to be really clear on what we want them to know about us.” These are succinct words spoken by Steve Jobs to the Apple team. He was talking about the company’s br”” and marketing “Think Different” campaign, but in essence, he defined br”” anding. Steve Jobs is a super br”” and, who like other global personal br”” ands, lived ahead of his time. Coincidentally, he honoured these greats in the “Think Different” campaign.

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