Your digital footprint could kill your career

Your digital footprint could kill your career

Social media activity coupled with implicit online activity like casual web search or browsing, online shopping, blogging, calling and texting all contribute to building a richly accurate digital footprint.

By BENSON MUGAMBI

In case you want to have a glimpse of how much of your personal information is freely available online, start by conducting a simple Google search of your name. In the unlikely circumstances you don’t find any relevant information or at least photographs, then you have not existed – online that is. If you have an email, a social media account or any kind of online presence, it is likely there are traces of your personal information openly out there. Scientists are calling these traces of online personal information the digital footprint.

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