The evolution of PR measurement

The evolution of PR measurement

By FRANCOIS VAN DYK

Nairobi played host to the first World Conference on Public Relations in Emerging Economies (WCPREE) in November 2015. With more than 400 delegates from around 25 countries in attendance, it was a major event on the global communications stage. Hosted by the Public Relations Society of Kenya (PRSK) and its international partner, The Global Alliance for Public Relations and Communication Management, the event featured some of the world’s top minds on public relations and communications.

Global Alliance is one world’s biggest PR and communication management associations and institutions, representing 160,000 practitioners and academics around the world.

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10 Rules To Help You Live Better

10 Rules To Help You Live Better

These rules won’t turn a bad manager into a good manager, but they may just help the new manager understand some of the key elements in his/her role.

By BOB PATERSON

So you want to be a manager? In the over 40 years of working, the last 35 of which were in various managerial positions, I developed 10 rules that I use. They not only help me manage but also live better. Many people develop similar rules but most don’t write them down. I did and I share them with people. I would not begin to suggest that this list is definitive or there really aren’t more than 10. However in my career, I have found they are about all I can handle. While there have been a few changes in them over time, most only got on the list after passing the test of time.

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Be a digitally enabled leader

Be a digitally enabled leader

The face of leadership is fast changing, emphasising the need for managers and business leaders to do things differently.

By KRIS SENANU

Awaiting a memo from the boss or a scheduled summon inked by an assistant are perhaps two of the most prominent and felt elements of management that I still hold. Then there was the email, followed by the mobile generation and now in the third wave; sceptical customers, inquisitive employees, demanding stakeholders and Twitter. The face of leadership has over the years changed from simply issuing instructions to passive subjects to a participatory process where people not only expect but are more open to arriving at ideas collaboratively. Today, the command and control style of exerting decisions has since been overtaken by the convergence of people, ideas and solutions which means that how we lead must change.

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E-retail takes over Kenya’s way of business

E-retail takes over Kenya’s way of business

By KEN MACHARIA

E-commerce is probably the most visible evidence of this revolution, not just in Kenya, but globally. Business to customer e-commerce sales is expected to hit USD1.7 trillion in 2015 led by Alibaba, Amazon and Ebay, that is according to e-Commerce News.nternet revolution in Kenya is not just a buzz word thrown around at tech conferences and in government policy statements. Just like the industrial revolution, technology is creating jobs, birthing businesses and turning supply chain on its head.

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Banking on a cashless society

Banking on a cashless society

The true measure of electronic transactions would be the rate of penetration at the point of sale, says Jabu Basopo, general manager, Visa Inc., Southern and East Africa.

By JUDY OGUTU 

The web has been hailed as the great levelling of humanity. Invented in 1989 by British computer scientist Sir Tim Berners-Lee, it is considered a fresh edge that gives everyone equal access, equal voice and equal potential. American journalist and author, Thomas Freidman uses different words to capture this phenomenon. In his book, the World is Flat: A brief history of the Twenty First century, Freidman lists New Age of Connectivity (the rise of the web) among the 10 forces that flattened the world. This, he argues, has enabled more people to communicate and interact anywhere on the planet than before.

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In the eye of the storm

In the eye of the storm

Two years after the Westgate attack TABITHA AREBA spoke to a man who has seen all the bad and the ugly sides of disasters. Read about the behind-the-scenes tales of a terrorist attack that East African and the world would love to forget.

When the Super Typhoon Haiyan hit the Philippines in November 2013, I first read about it on Twitter. But it was a following update that shocked me. The death toll was estimated to be in the thousands. Then the photos followed. The destruction to life and property was catastrophic. There was death and desperation everywhere.

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How to achieve operational excellence

How to achieve operational excellence

The company should ensure that the individual leadership, commitment and support are given by the senior executive and by all members of the management team

By VAF MEITE

In today’s world, an economy with fewer trade barriers and enterprise competitiveness becomes an indisputable necessity. Thus, the objective of any company is “to consistently supply products and services of the agreed quality on time at the lowest possible total system cost.” Achieving this objective implies implementing appropriate management systems and using best proven practices. For manufacturing operations, setting up and implementing an Efficient Maintenance Management System (EMMS) makes a strong contribution to operational excellence.

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The working millennial

The working millennial

Employers are increasingly faced with the challenge of retaining talent and developing careers

By BOB PATERSON

Pew research estimates that in 2015 the Millennials, those born between 1981 and 1997, will exceed the Baby Boomers (those born just after World War II (1946-1964)) in North America and Europe. Some demographers parcel up ‘generations’ of people based on what they think are common characteristics. Currently, there are six different generations, the Greatest Generation born before 1928, the Silent generation born between 1928 to 1945, the Baby Boom Generation born between 1946 and 1964, Generation X born between 1965 and 1980 and the millennial generation born between 1981 and 1997.

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Sarah Serem: She is taking no prisoners

Sarah Serem: She is taking no prisoners

Since love and fear can hardly exist together, if we must choose between them, it is far safer to be feared than loved, wrote Niccolò Machiavelli in The Prince. CAROLE KIMUTAIinterviewed a public officer who is ruffling many feathers in Government.

Sarah Jepkemoi Chumo Serem, the chairperson of Kenya’s Salaries and Remuneration Commission (SRC) elicits love, joy, fear and hate in equal measure. Ordinary citizens love her. They see her as a brave voice speaking on behalf of tax payers. On the other hand, elected leaders see her as a permanent enemy out to curtail their demands for pay increase. They accuse her of fighting devolution, lacking etiquette and abusing constitutional powers.

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